University of Idaho - I Banner
A student works at a computer

SlateConnect

U of I's web-based retention and advising tool provides an efficient way to guide and support students on their road to graduation. Login to SlateConnect.

College of Business & Economics

Physical Address:
875 Campus Drive
J.A. Albertson Building 

Mailing Address:
College of Business & Economics University of Idaho 875 Perimeter Drive MS 3161 Moscow, ID 83844-3161

Phone: 208-885-6478

Fax: 208-885-5087

Email: cbe@uidaho.edu

ALB 125

Phone: 208-885-6453

Fax: 208-885-6296

Email: cbe-doamis@uidaho.edu

ALB 225

Phone: 208-885-6289

Fax: 208-885-5347

Email: smbecker@uidaho.edu

Marketing

Career

  • Job Openings and Salary Range
  • Career Options
  • Employment Trends

Degree

  • Degree Plan

Financial

  • Scholarships

Get Involved

  • Hands-On Learning
  • Internships

Understanding Business and Consumers

In the marketing program, study how packaging, advertising, branding, social media and other factors influence consumer behaviors. Explore market research tools and learn how to use marketing tools such as product, price, place, and promotion to create effective marketing strategies.

 

Fast Facts

  • College of Business and Economics graduates work for global companies including Amazon, Boeing, Google, Micron and more.
  • #1 Best Value Public University in the West Five Years Running (USNWR, 2025).
  • Among the Top 5% of business schools worldwide (AACSB, 2020). 

Availability

Location Icon
Moscow 

Additional Business Degrees

Degrees

Meet Your Marketing Faculty

Learn More

College of Business & Economics

Physical Address:
875 Campus Drive
J.A. Albertson Building 

Mailing Address:
College of Business & Economics University of Idaho 875 Perimeter Drive MS 3161 Moscow, ID 83844-3161

Phone: 208-885-6478

Fax: 208-885-5087

Email: cbe@uidaho.edu

ALB 125

Phone: 208-885-6453

Fax: 208-885-6296

Email: cbe-doamis@uidaho.edu

ALB 225

Phone: 208-885-6289

Fax: 208-885-5347

Email: smbecker@uidaho.edu